Entrepreneur Finance Marketing Sales Strategy Sell Your Time By The Year, Not The Hour What does it cost your client to NOT buy from you? Continue Reading
Entrepreneur Marketing Sales Don’t Buy Local Just to Save Jobs Your job as entrepreneur is to help your customers buy your product because it’s the best product to solve their problem, not to keep you in business. Continue Reading
Finance Marketing Sales Price Psychology – When 99c Earns More Than R1 The case for the 99 effect versus round-number prices: how is your pricing reinforcing or weakening your product positioning? Continue Reading
Marketing The Word Of Mouth Fallacy Word of mouth is laudable and desirable, but it isn't marketing. Continue Reading
