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The Heart Of MVP

MVP is not the goal, but a philosophy for transient stages of value.

Entrepreneur Finance Funding Growth Surge Leadership Legislation Marketing Owner wealth People Sales Strategy Talent Teams

Prime Customers

If you're tired of handling price objections, take a close look at what your customers experience before they contact you.

Times of chaos and transition are often ripe with opportunities.

Strategy

Many entrepreneurs are tempted to expand, but there's a good chance you could achieve similar outcomes more quickly with alternative strategies.

If you don’t prioritise your whole business on customers, all other survival options are just short-term hacks.

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